2015 Gift Card Sales Reach $130 Billion
Posted by
Deborah Merkin
2015 gift card sales in the U.S. reach $130 billion, a 6% increase over 2014.
2015 gift cards sales are just the beginning as gift card sales are predicted to reach $160 billion by 2018. E-gifting had the largest increase, rising to 26% in 2015, representing $7.1 billion in volume. E-gifting is also expected to support the overall payment industry growth. Long-term prospects for e-gifting remain promising as more payment services become mainstream and plastic cards make the switch to digital.