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Gift Card Donations Offer Back to School Expense Relief

Every once in a while I’ve got to blog a gift card feel-good story. In Indiana, the Worth County Development Authority is offering students in the county a $75.00 gift card to help with pricey back to school expenses. The non-profit organization is donating more than 1,300 gift cards, that’s more than $100,000 worth. Back to school can be a stressful and expensive time for families; it’s nice to see this creative use of gift cards. Watch the video below:  

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From our eNews: Step-by-Step Fundraising

GCP publishes
eNewsletters focused on health and wellness and incentive topics (sponsored by CVS/pharmacy) and we also publish partner sponsored
eNews, which includes research, editorials and aggregated news stories to keep you informed on innovative gift card programs, legal and legislative issues and cutting edge gift card technologies. Fundraising and Scrip is a core program use for our gift cards. Check out this Fundraising eNews story:
Step-by-Step Fundraising:
What is Scrip? Scrip has been around for some 15 years; learn how this fundraising method has earned an estimated half billion dollars for charities nationwide. It's simple to raise money by shopping with gift cards for everyday purchases like clothing and dining. Learn more about
gift card fundraising with Scrip.
These cards are great choices for Scrip programs
Subscribe to our eNews here!

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Detroit Public Schools use gift cards to up parent involvement

DPS offers gift cards to encourage parental involvement Detroit Public Schools officials will give a $25 Target gift card to the first 500 parents who sign up for the "I'm In" parent involvement card as a way to encourage parents to become more involved in the Detroit schools. The card will be used to track parent engagement and workshops in the district's eight parent resource centers. Every time parents use their card, they will receive points that will earn them entries into raffles and prizes. This isn't the first time DPS has used Target gift cards to encourage parental involvement. Last September, the district offered $20,000 in Target gift cards — including five $1,000 prizes — to parents who brought their children for a full day on Count Day, when attendance figures are used to determine state funding levels. From The Detroit News:

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Starting Incentive Programs at a Young Age

At Lucy Wortham James Elementary in St. James Missouri students are not just encouraged to have a perfect attendance record, they are rewarded.  Every student with a perfect attendance record at the end of each month is entered into a drawing to win a gift certificate sponsored by a local business.  This shows how prevalent incentive programs, and gift card rewards are becoming, even for kids.  Teaching kids the importance of punctuality, and positive work ethic is important.  Gift cards also allow for a sense of independence as the kids can ultimately pick out their own reward.

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