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About GiftCard Partners

It's our mission to help companies find ways to easily incorporate gift cards into programs designed to engage and reward employees, program members, customers and more. We love collaborating and finding solutions that work for you.

Our gift cards are used for:

  • Safety incentive programs
  • Corporate health and wellness programs
  • Employee recognition
  • Spot rewards
  • Motivation and sales incentive programs
  • Customer rewards
  • Loyalty, incentive and promotional programs

HEAR WHAT OUR CUSTOMERS SAY

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The team at GiftCard Partners has made choosing and purchasing gift card incentives for our wellness program a breeze.

Christus Health

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Our members range in demographic, so working with their team to find the best brand has really helped with engagement.

Christus Health

Our Executive Team

The GiftCard Partners team is made up of strategists, sales and marketing leaders, and retail-industry experts.

Deborah Merkin

Deb Merkin
CEO & Founder

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Tom Balboni

Tom Balboni
VP of Channel Sales & Business Development

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Kate Balboni

Kate Balboni
VP of Sales, Sales Ops & Strategy

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Michelle Ouellette

Director of Operations

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Alex Zawel

Director of Marketing

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PROUDLY WORKING WITH

Incentive Marketing Association Incentive Gift Card Council Retail Gift Card Association
chw-association logo Society for Human Resource Management Incentive Research Foundation

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  • © 2025 GIFTCARD PARTNERS, INC.
  • ALL RIGHTS RESERVED

The GiftCard Partners name and logo, and other trademarks are trademarks of GiftCard Partners Inc. and may not be used without permission.
The names of other companies, products and services are the property of their respective owners.

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