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Q4 2024 Gift Card Industry Aggregate Newsletter

Each quarter, our team of industry experts shares key insights from the latest research and publications on gift card and payments trends. Explore the latest developments and see what patterns and shifts the GiftCard Partners team has observed this quarter in the gift card industry. 

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Building Community for a More Engaged Workforce: The Role of Gift Card Incentives

Employees crave more than just a paycheck—they seek connection, shared values, and a sense of belonging. This shift is significant: Gallup’s research highlights that business units with higher employee engagement are a remarkable 23% more profitable than those at the lower end.  

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The Visa® Reward Card - Elevating Employee Recognition and Appreciation in 2025

In an era where talent retention and engagement are paramount, every business leader is in search of the perfect formula to inspire and appreciate their employees. Imagine a tool that not only acknowledges their contributions but also fuels their motivation? That's where the Visa® Reward Card takes the center stage.

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Holiday Greetings & Thanks from the GiftCard Partners Team

As the year draws to a close, we at GiftCard Partners want to extend our heartfelt gratitude to all of our clients, customers, and readers. Your support and trust drive us every day, and we’re immensely thankful for the partnerships and relationships we’ve built over the past year. Together, we’ve reached incredible milestones, and we’re excited to see what the future holds.

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Impact Story: How Gift Cards Empower Nonprofits to Provide Immediate Support

Nonprofits often face the dual challenge of providing immediate assistance to those in need while ensuring their programs are efficient and impactful. For organizations focused on emergency relief, time, flexibility, and resource control are critical. 

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