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GiftCard Partners (GCP) is a certified women-owned business (WBENC, WOSB). 

Our mission is to deliver the right gift card solution for your organization. We began in 2005 with helping retailers and merchants launch and expand their gift card business.

As the gift card industry matured, we answered the needs of our corporate customers by allowing them to easily incorporate gift cards into their incentive and reward programs through our Engage2Reward Platform. 

We are a nimble, passionate team that works together to deliver the right gift card solution for your organization.

Our team of gift card experts act as an extension of your team to inspire and engage the people that make your business successful. 

Our gift cards are used for a variety of programs, including:

 

Corporate Health & Wellness Programs

Corporate Health & Wellness Programs

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Flu Shots & Vaccines

Vaccine Immunization Incentive Programs

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Medicare & Medicaid Compliance Programs

Medicare & Medicaid Compliance Programs

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Employee Rewards & Engagement- GiftCard Partners

Employee Engagement & Recognition Programs

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Customer Promotions & Loyalty- GiftCard Partners 2

Loyalty & Retention Programs

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Performance & Sales Incentive Programs

Performance & Sales Incentive Programs

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Safety & Adherence Programs

Safety & Adherence Programs

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Non-Profit and Charities- GiftCard Partners

Nonprofit & Charity Programs

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HEAR WHAT OUR CUSTOMERS SAY

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Working with GiftCard Partners has strengthened the relations with our customers and staff. We are able to quickly and easily provide incentives to them on the spot. The huge selection of gift cards makes it easy to put a smile on just about everyone’s face. The process of ordering them is as simple as uploading their names and emails and then they go out in a matter of minutes! If you are looking to provide gift cards use GiftCard Partners.

Regional Dental Office | Mark Carruba, CMO

 

 

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Engage2Reward helped us find the perfect solution to provide gift cards as an added employee benefit to our clients’ relocation packages. The gift card API connects seamlessly into our CRM system which streamlines our internal processes and frees up our customer support team. It’s also allowed us to further expand our program. Couldn't be happier with the great service provided by Engage2Reward.

Senior Product Manager, Product Development & Innovation | Simon Redding, PMP

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Awards & Accolades

We are proud to be recognized throughout the last 9 years by the National Association for Business Resources (NABR) as one of Boston's Best and Brightest Companies to Work For (2018-2021) and one of The Best and Brightest Companies to Work For in The Nation (2013-2016, 2018-2021), and Better Business Bureau (BBB) accredited.

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Our Executive Team

The GiftCard Partners team is made up of strategists, sales and marketing leaders, and retail-industry experts.

Deborah Merkin

Deb Merkin
CEO & Founder

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Tom Balboni

Tom Balboni
VP of Channel Sales & Business Development

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Kate Balboni

Kate Balboni
VP of Sales, Sales Ops & Strategy

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 Let's Connect

PROUDLY WORKING WITH

Incentive Marketing Association Incentive Gift Card Council Retail Gift Card Association
chw-association logo Society for Human Resource Management Incentive Research Foundation

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