Gift cards give peace of mind to the giver; nearly 1/3 of respondents to a recent TD Bank survey, “…believes the greatest stresses lie in not knowing what to buy or worrying whether the recipient will like the gift.” Don’t stress, give gift cards. Companies like
GCP sell gift cards to companies giving corporate gifts to partners, customers and employees. It makes fiscal sense, as there are discounts offered for various levels of buying in bulk. Why are gift cards the most coveted gift to receive this holiday season? Your employees will use them to button up last minute shopping, 31% of respondents of the survey said they look to use their gift cards for day-to-day expenses like groceries. You’ll be offering your employees and customers more than a holiday gift; you’ll be offering them help. For more up-to-date consumer sentiments and statistics on gift cards, read:
Spending Expected to Hold Steady This Year with Gift Cards the Preferred Gift
