Online shopping and mobile ordering are an increasing part of the holiday shopping experience. Gift cards are a popular employee gift for the holidays, but using eGift Cards could be an event more popular and efficient way to deliver this year’s holiday gifts. Here are three reasons why you might want to consider an eGift Card for your team this year.
1. Online Ease
Online shopping is projected by Shopify to reach $123.4 billion in 2018. The easier it is to use gift cards online, the more meaningful they are to people. Giving eGift Cards to employees just makes it easier for them to use the gift. This increases the impact they have on employees’ over all shopping budgets.
This “trophy value” is what employees remember when they think of employee recognition and rewards employers have invested in over the course of the year. The holiday season is a perfect time to build trophy value to carry into the new year.
2. Instant Gratification
eGift cards are live as soon as they hit an email inbox. There’s no need to wait for the cards to be activated or shipped and delivered. This allows employers more flexibility on when to provide the recognition or holiday gifts. Where there are no “ship by” dates, employers can make more immediate decisions on who, and how much they would like to gift to employees.
For employees, the instant gratification also allows them to use the gift card on any internet enabled device. With mobile sales predicted to account for 52% of total holiday shopping numbers, the ability to shop on the go will be continually more valuable to employees during a busy time of year both at work and at home.
3. Easy Delivery
Along with instant gratification, simplifying delivery is a major advantage of using eGift cards this holidays season. Electronic cards take all of the logistics out of employee holiday gift delivery. There’s no pick-up time, no distribution plan in big office, the gift cards simply get delivered to employee inboxes. This allows productivity for HR teams to stay consistent throughout the end of the year, mitigating distractions.
As digital gift continue to rise, make sure your corporate gifting stays up-to-speed. Consider an eGift Card this holiday season, and collect employee feedback, so you can ensure you make the most effective gifting choices next year.
To learn how gift cards can be used for your corporate holiday gifts and what brands you can choose from, check out our video.