GiftCard Partners Blog

At GiftCard Partners, we’re excited to announce the newest addition to the Engage2Reward™ Gift Card Ordering Platform — the CVS Select+™ Gift Card, now available to help organizations drive healthier outcomes with greater control and flexibility.

Heart disease remains the leading cause of death in the United States and creates an enormous burden for people, communities, and healthcare providers. According to the Centers for Disease Control and Prevention (CDC), an American dies every 33 seconds from cardiovascular disease. And between 2019 and 2020, heart disease cost the U.S. about $252.2 billion in health care services, medicines, and lost productivity.

Managed care organizations (MCOs) often face significant challenges in encouraging members to complete preventative health screenings. Ensuring compliance with critical screenings—such as breast cancer checks, hearing tests, and dental visits—not only improves patient outcomes but also directly impacts program success and HEDIS Star ratings. 

What if there was a powerful tool that could significantly enhance Medicare member participation and satisfaction? The 14th Medicare Star Ratings, HEDIS^®, Quality & Risk event emphasizes the critical role of both member and provider engagement. This article explores the power of gift cards as incentives to boost Medicare member engagement, providing practical solutions and real-world examples to illustrate their effectiveness. 

How can a health rewards program transform the way healthcare organizations engage with members and incentivize healthier behaviors? In the evolving landscape of healthcare, innovative strategies are crucial to encourage healthy behaviors and improve member engagement. Gift cards from major pharmaceutical brands, integrated through the Engage2Reward™ Gift Card Ordering Platform, have proven to be effective tools in these efforts. Below, we explore two real-life applications of this strategy in managed care and home-based healthcare settings.