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GiftCard Partners Blog

Rachel (Merkin) Welt

Rachel Merkin is the lead content writer for GiftCard Partners and is passionate about all things marketing. Getting effective messaging from a company to its audience gets her out of bed in the morning. When she’s not finding innovative ways to discuss the gift card industry and how it might affect your business, she could be running, or spending time at the beach.

Recent Posts

3 Reasons eGift Cards Rock During the Holiday Season

Online shopping and mobile ordering are an increasing part of the holiday shopping experience.

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Combat Winter Blues for Better Employee Health

Employee health and wellness programs are both popular and effective, but are you using your wellness program to get ahead of the winter blues?

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3 Easy Ways to Promote Employee Health During Flu Season

As the weather gets colder and the days get shorter, flu season looms. You see flu shot signs as you drive by local pharmacies and employers start to put a plan together to prevent flu from decreasing productivity in the office and crippling the workforce.

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Rewards 101: Types of Rewards and Their Benefits

The benefits of using rewards at work can lead to higher rates of employee engagement and satisfaction, but with all kinds of reward types out there, what's the best choice?

Employee rewards and incentives take on many forms at different organizations. We have compiled 6 common reward types and the benefits that drive the 84% of employers using non-cash rewards to choose them time after time.

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3 Things You Probably Didn’t Know About The Cheesecake Factory

Mark your calendars for July 30th and indulge your sweet tooth: it’s National Cheesecake Day. You won’t be the only one celebrating either. With more than 50 signature cheesecakes and desserts on their menu, it’s no wonder The Cheesecake Factory® takes this holiday very seriously.

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