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GiftCard Partners Blog

Rachel (Merkin) Welt

Rachel Merkin is the lead content writer for GiftCard Partners and is passionate about all things marketing. Getting effective messaging from a company to its audience gets her out of bed in the morning. When she’s not finding innovative ways to discuss the gift card industry and how it might affect your business, she could be running, or spending time at the beach.

Recent Posts

Gift Cards as Their Own Currency

Gift cards seem like a basic concept, used in place of cash. However, gift cards have become their own currency, with their own set of trends and advantages. Here are three ways gift cards are more powerful than cash and why they could be considered their own type of currency.

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Why Happy Employees May Be Your Greatest Asset

Happy employees can seem like an aspiration. We are in an employee-focused market: between extravagant office perks and rating tools like Glassdoor, employees have high expectations and are armed with information about employers before they even submit an application.

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Taking Preventive Measures Against Diabetes in Your Wellness Program

Preventing diabetes among your workforce may help raise your profit margins and decrease the absentee rates among your employees. Implementing a wellness program centered around diabetes prevention and care is a great way to engage employees in their own health and wellness.

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Employee Incentive Program: 2018 Trends to Watch

The Incentive Research Foundation has released their predictions for 2018. This study sets the tone for the incentive market for the coming year and is often a guiding indicator for companies and third party vendors, building 2018 incentive programs for how much to spend and what incentives are trending.

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Modeling Corporate Wellness Programs for Success

Corporate wellness programs can be a useful tool to reduce healthcare costs for both companies and their employees. Setting corporate wellness programs up for success allows both parties to experience the return on investment.

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Learn how gift cards can work for your business

We work with companies of all shapes and sizes to find the best gift cards for your program or audience.

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