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Rachel (Merkin) Welt

Rachel Merkin is the lead content writer for GiftCard Partners and is passionate about all things marketing. Getting effective messaging from a company to its audience gets her out of bed in the morning. When she’s not finding innovative ways to discuss the gift card industry and how it might affect your business, she could be running, or spending time at the beach.

Recent Posts

Rewards 101: Types of Rewards and Their Benefits

The benefits of using rewards at work can lead to higher rates of employee engagement and satisfaction, but with all kinds of reward types out there, what's the best choice?

Employee rewards and incentives take on many forms at different organizations. We have compiled 6 common reward types and the benefits that drive the 84% of employers using non-cash rewards to choose them time after time.

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3 Things You Probably Didn’t Know About The Cheesecake Factory

Mark your calendars for July 30th and indulge your sweet tooth: it’s National Cheesecake Day. You won’t be the only one celebrating either. With more than 50 signature cheesecakes and desserts on their menu, it’s no wonder The Cheesecake Factory® takes this holiday very seriously.

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The Key to Employee Wellness: How to Form Lasting Habits

We can all agree that when it comes to employee wellness, we all want long-term results, not just quick-fixes. Sometimes, though, we can get trapped in the "now" mindset where we focus on getting ourselves and our employees physically, mentally and financially fit ASAP. The problem: ultimately, old habits die hard and employees may end up right back where they started, which means little to no ROI on the program for you.

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3 Important Ways Incentives Help Your Safety Program Succeed

Safety programs are growing in popularity across all kinds of businesses. While they reduce accidents that can end up costing companies millions, they also promote a culture where employees are looking out for one another and the organization.

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Safety Programs: Why You Need One Starting Now

With National Safety Month just around the corner, now is the time to get your safety program in place and understand how it can affect your bottom line.

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