If you're a home builder striving to find ways to reach new customers, we recently provided three ways you can grow your business using Home Depot® gift cards.
Now, we've got three additional approaches for you to consider putting into action:
4) Act As A Resource: By sharing information about your contacts, such as contractors, designers, and landscapers, you can establish sound partnerships that can encourage your partners to provide you with their respective contact database to grow your home builder business.
As a small token of appreciation, you can provide them with a Home Depot gift card for supplying you with potentially valuable referral information.
Buying gift cards at bulk discounts from home improvement stores, including Home Depot, helps maintain your rewards budget, while also giving customers a gift they can put toward their new home.
5) Celebrate Special Occasions: It's not uncommon for restaurants to send a coupon for a free meal in recognition of your birthday, so why not do something similar for your past clients?
One way you can do this is by sending new homeowners a card with a quick message of appreciation and a Home Depot gift card inside.
You can also touch base with them later by sending another gift card to celebrate their one-year anniversary as homeowners.
Related: 5 Key Elements Of Co-Branded Success In Real Estate
Through word of mouth, you're likely to get referrals following such a positive experience.
6) Reward & engage your company: While it's certainly important to build a strong customer base, it's also key to grow the business from within by engaging and rewarding your in-house staff for exceeding internal goals.
Top-performing sales teams or individuals (think employee of the month) can be recognized for their efforts by giving them Home Depot gift cards.
Looking to get a jumpstart on your Home Depot gift card order? Please fill out this brief form.
[Editor's note: This is the second installment in our two-part series on the different ways you can grow your home builder business using Home Depot gift cards.]