GiftCard Partners Blog

Employers are constantly looking to find ways to promote employee loyalty in a professional climate of job hoppers and career changers. Employers try everything from nap pods to unlimited vacation to
beer in the kitchen. But what do employees really need in order to feel dedicated to an employer? The answer, real purpose. To feel important and connected to organizational goals and to be provided with opportunities to learn and grow outweigh any perk an employer could provide. In short, invest in employees and they will invest in you.

Top stories from the CVS Pharmacy® April Wellness Newsletter!

Wellness has become a fundamental part of a company's benefits program. 70% of employers now offer employees a general wellness program. This edition of the CVS Pharmacy® April Wellness Newsletter focuses on using rewards and incentives to encourage healthy behavior changes, resources on how to maintain engagement and secure long-term program success, CVS news and more.  Read below for more on what this edition has to offer.

Workplace wellness programs are beneficial to both employers and employees, but how much are wellness programs really adding to the bottom line? Many skeptics continue to argue that saving money on wellness programs is as plausible as finding that flying pig. But ROI is a narrow metric that doesn’t always portray the full story of a wellness program's success, not to mention the ROI debate has focused mainly on one type of wellness program, lifestyle management (think diet and exercise). Since ROI only tells half the story, how do we know what's working for our workplace wellness programs? Back in September, we discussed that
64% of corporate wellness administrators were using VOI to measure their program. While VOI has faced some scrutiny of its own, it measures the intangible benefits of wellness, such as employee morale, engagement, and productivity, in addition to hard ROI. More companies realize that increasing these intangibles can improve their culture and in turn increase their bottom line.

In today’s dynamic rewards landscape, customer loyalty programs have evolved well beyond the simple accumulation of points and miles. With rapid advancements in digital engagement and changing consumer expectations, modern rewards programs are all about creating meaningful, personalized experiences that keep customers coming back. In this refreshed look at loyalty strategies, we explore how innovative tools like the Engage2Reward™ Gift Card Ordering Platform are revolutionizing customer engagement.

Technology has made working from home a more common occurrence than ever before. Gallup’s 2015 annual Work and Education poll showed that 37 percent of U.S. workers indicated they have worked from home, up almost 30 percent since 1995. So how are you going to engage so many remote employees this year? With an increased number of companies providing flexible schedules and the ability for many employees to work remotely at least part of the time, it is important to have a plan to motivate, inform engage remote employees to ensure success.