GiftCard Partners Blog

According to a new survey from the Retail Gift Card Association, up to 70% of consumers will buy gift cards for friends and family by the end of the summer. This is an important finding for B2B gift card programs as well. Why's that? Because the survey also revealed that 95% of consumers are hoping to
receive gift cards this spring and summer. While this directly applies to celebrations like birthdays, graduations and weddings, the popularity of gift cards can also segue to employees recognition programs, health and wellness programs and employees rewards. Here are key findings from the study:

Employees who engage with wellness programs earlier respond more favorably and are healthier in the long term than employees who engage with wellness programs later. Biometric screenings provide gateway to early engagement, and provide an important opportunity to use incentives as carrot rewards for plan participation and healthier readings. Of the participants who received program incentives before their screenings,

The better the choice, the more apt the person is to be active in the loyalty or incentive program, pursuing the desired behavior in order to earn the reward. Loyalty program participation is a problem for many companies. According to the Colloquy Loyalty Consensus released in February 2015, the average household is “involved” in 29 programs, but active in only 12.1.

Employee motivation has gone way beyond the traditional cash bonus or employee of the month trophy. Employees want motivation programs that really dedicate them to their work and their peers. Here are three employee motivations tactics from  B2BNewsNetwork to help you revamp your program.

Employee motivation is the lifeblood of an organization- and particularly important this time of year while parts of the country are facing brutal temperatures, buried under several feet of snow or getting drenched with rain. So how do you keep employee motivation from freezing up with the rest of the country? Here are three things employee motivation killers, and some important strategies to help overcome those pitfalls.