GiftCard Partners Blog

Innovation is key to business success. Your organization is constantly striving to stay ahead of the innovation curve, and innovate faster than competitors. The best way to promote innovation in your organization is workforce investment. Investing in your employees is a great way to show support and build a rapport with employees that will increase job satisfaction and retention rates across your organization, leading to a more productive and innovative workforce. Here are 3 easy employee investment strategies that will promote innovation in your organization.

Build Trust: Building trust with and for your employees is crucial to fostering an innovative environment. You have to trust your employees to innovate along with your organization's vision and direction, while employees need to trust their employer and trust their job security to go out of their comfort zone at work and find innovative ways to get things done.

Cultivate Passion: Set an example with your enthusiasm. No one is motivated by someone who is just getting their job done. Employees look up to other employees who are invested in their work. Employee investment starts at the top, when management is enthused with their positions, so will lower level employees. If you are passionate, the people you lead will also be passionate, and passion often leads to innovation.

Inspire Loyalty: When management is loyal to an organization, employee loyalty will follow. Investing in your employees by providing small rewards for milestones reached with a company, such as an annual anniversary, or even a semi-annual anniversary is a great way to show employees their organization cares.

Small denomination gift cards to retailers such as Albertsons to help curb employee grocery costs are a great way to show employees that you both notice and appreciate their hard work and dedication, while controlling organizational costs simultaneously.

A great post from Prepaid Expo; they outline some interesting financial prepaid stats, usages, mobile stats  and more. Interesting information about the decline in use of cash; this is a fact that employers can keep in mind when planning employee incentives and rewards. Prepaid and gift cards aren’t just as good as cash…they ARE cash and loaded on mobile devices, they are the cash of the future! Here are the tidbits most interesting to us, click below for the whole shebang: - $82 billion. That's the amount expected to be loaded onto Prepaid cards in 2012. - Consumers are using prepaid cards as a way to access wages, direct deposits increased by nearly 70% in 2011. - Mobile POS payments is expected to grow from $362.6 million in 2011 to $1.4 billion in 2017. - The use of cash is predicted to decline 3% a year until 2015, through 2015, the use of cash will decline by nearly $200 billion. - Cash point-of-sale purchases is expected to drop to 23% by 2017.
More interesting stats from Prepaid Expo

The Prepaid Expo tells us in the form of this infographic. We know our retailer and merchant gift card clients struggle with many of these challenges. There are additional challenges for those, like our clients, who are selling their prepaid products in the B2B market, and GCP supports and guides them through these challenges and those that will crop up. What % of these strategies and challenges are you dealing with?

We’ve been writing a lot about how gamification is taking employee motivation and engagement programs by storm, but does the same People + Participation = Productivity[1] theory apply to customer loyalty and incentive programs? Destination CRM.com says YES: “The things that make games so compelling can equally make employees, partners, [and] customers addicted to your B2B or B2C offering.” And we at GCP are compelled to say YES as well with case studies like this: Samsung saw impressive boosts in their customer loyalty program via their social loyalty program, Samsung Nation. With the Badgeville gaming platform, they grew their user generated content and website traffic, but more importantly; they achieved financial results as well! “Samsung, in return, saw 66 % more users submitting 447 % more product answers on its global Web site. Even more impressive, the user-generated content prompted 34 % of users to put 224 % more items in shopping carts”, states CRM.com’s article Game On. The reward is an important aspect of any motivation and incentive program, and since these games can be played online and anywhere in the world, the rewards should also offer international value. Gift cards are a common customer loyalty reward, but onthe international front; GCP offers maxchoice international vouchers. They act like gift cards, but with even more flexibility for international customers. Check out more information on
maxchoice premium international vouchers. For more in-depth information and case studies, check out
Game On: Gamification Strategies Motivate Customer and Employee Behaviors [1]
Engagement Strategies Magazine Game Theory: People + Participation = Productivity

This  is quite possibly the most comprehensive infographic ever created around mobile payments. Our question for the prepaid industry, loyalty rewards program management companies, and gift card retailers and merchants:  Is our next loyalty program component in the area of mobile payments use? Source:
MostWanted via Prepaid Expo