You have heard the expression
Dress for Success - well many companies are putting a whole budget behind that movement in the form of employee rewards. With the average employee spending 40 hours a week in business attire why shouldn't more emphasis be put on what you wear? It’s no secret that many women are very aware of their office attire and many retailers cater to this very fashionista. Lane Bryant is a great example of a brand showing their high fashion side for women in the workplace. An
article in Bloomberg Businessweek discusses the brands shift to appeal to a younger audience in the “plus size” category, with “some 57 percent of U.S. women wear some clothing in size 16 or above, according to a recent survey by the online apparel store ModCloth
1,” the market is definitely present for it. Gift cards to retailers like Lane Bryant, The Limited and Burlington Coat Factory are a perfect fit for your office fashionistas without having to devote a huge budget.
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Employee Rewards Targeting Women in the Workplace
Topics: Gift Card Incentives & Rewards, Rewards & Loyalty, General Gift Card, Professional Development, Employee Incentives & Rewards, Popular Gift Card Brands