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Starting the Year Strong: Practical Ways to Build Employee Motivation in 2026

Posted, by Deborah Merkin
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The start of a new year gives organizations a natural reset point. Employees return with fresh energy, new goals, and a desire for clarity about what’s ahead. But motivation doesn’t sustain itself; it requires intentional structure, thoughtful communication, and environments that support people in doing their best work.

Today’s workforce is facing heightened pressure. According to Gallup’s State of the Global Workplace 2025 report, only 21% of U.S. employees feel engaged at work, and about half are watching for or actively seeking a new job. Yet Gallup also finds that when employees feel connected to purpose, recognized for their contributions, and supported with the right tools, engagement can rise dramatically.

Here are three practical strategies to maintain momentum all year long—and how the Engage2Reward™ Gift Card Ordering Platform can support your motivation and recognition approach.

1. Encourage Ownership Through Autonomy and Clear Expectations

Employees are most motivated when they have room to take ownership of their work. Autonomy supports creativity, strengthens decision-making, and helps people feel trusted—one of the strongest predictors of commitment.

Research shows that employees who feel trusted are more likely to be high performers. Clear guardrails, flexible workflows, and transparent communication allow teams to take initiative without losing alignment.

Pair this environment with meaningful rewards to reinforce accountability. Through the Engage2Reward Platform, teams can quickly deliver personalized digital or physical gift cards when employees hit milestones, complete stretch projects, or take initiative in solving problems—reinforcing behaviors that drive ownership.

2. Define and Reaffirm Your Culture

A well-defined culture acts like a compass. It helps employees understand not only what they’re working on but why it matters. According to SHRM’s 2023 Workplace Culture Report, 94% of employees say workplace culture is important to their overall satisfaction, and poor culture remains a top driver of turnover.

Organizations that revisit their values at the start of the year and translate them into practical behaviors set a stronger foundation for motivation. Consider anchoring your recognition strategy to those values: reward collaboration, innovation, problem-solving, or customer-centricity with rewards that feel personal and relevant.

The Engage2Reward Platform makes this easy with a wide variety of categorized gift cards (wellness, dining, retail, travel, pets, and more) and the Engage2Reward™ Choice Card, which gives recipients access to 250+ eGift card brands—empowering employees to choose what resonates most with them.

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3. Create an Environment Where Success Feels Possible

Motivation thrives in spaces where people feel supported. That means rethinking physical and digital environments to promote both productivity and well-being.

For on-site teams, this could mean updating collaborative areas, offering quiet focus spots, or ensuring ergonomic setups. For remote or hybrid teams, it could mean streamlining digital tools, improving communication norms, or recognizing that flexibility is now a core motivator.

A recent study from the American Psychological Association found that 92% of workers say it’s important that their employer values their mental health, and recognition plays a major role in that sentiment. Giving managers an easy, fast way to deliver meaningful rewards—and employees the freedom to use them where they find value—helps reinforce a supportive environment.

The Engage2Reward Platform supports distributed teams with instant digital delivery, bulk ordering, campaign management tools, and fast fulfillment, making year-round motivation simple and scalable.

Fuel Motivation All Year with Gift Cards

Whether your organization is kicking off major initiatives or simply building habits for a strong year, consistent recognition and meaningful rewards can transform motivation into long-term engagement. Powered by GiftCard Partners, the Engage2Reward Platform gives HR leaders and managers an easy way to support that strategy with flexible, personalized gift card rewards that employees actually want.

Register your organization and place orders same-day or schedule a call with our team to learn more.


Topics: Company Culture, Employee Recognition, Employee Appreciation, Employee Engagement, Employee Retention, General Gift Card, Professional Development, Employee Incentives & Rewards
Deborah Merkin
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Deborah Merkin

Deborah Merkin, CEO and Founder of GiftCard Partners™, Inc. and Engage2Reward™ LLC, brings two decades of experience to the forefront of the gift card industry. Armed with a BS from University of Massachusetts Amherst an…

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