GiftCard Partners Blog

The holiday season is a crucial time for businesses to express appreciation to their employees, clients, and partners. In an industry valued at a staggering $242 billion, corporate gifting is not just a kind gesture—it’s a strategic investment. Over 78% of businesses report that corporate gifts offer a substantial ROI, particularly in terms of brand recognition and relationship building. As we approach the holiday season, it’s essential to plan gifting strategies carefully, focusing on the timing and denominations to ensure maximum impact. 

Each quarter, our team of industry experts shares key insights from the latest research and publications on gift card and payments trends. Explore the latest developments and see what patterns and shifts the GiftCard Partners team has observed this quarter in the gift card industry. 

What if your wellness program could do more than boost your employees' health and morale? What if it had the power to change lives, both within your organization and in the communities you serve? As we stand on the threshold of the third quarter, business owners and leaders, like you, are presented with a remarkable opportunity to breathe new life into their employee wellness initiatives. But this isn't just about routine well-being efforts; it's about harnessing innovative tools, like the Visa Reward Card, to drive a positive transformation that goes beyond the office walls.

According to Deloitte Insights, the back to school season is estimated to be around $34.4 billion. Students, parents, and teachers are gearing up for the new academic year, and that’s a great opportunity for businesses to boost their sales and expand their customer base. In this article, we'll dive into the top ways businesses can maximize their sales during the back to school season.

Nonprofits support individuals and families in countless ways—connecting them to essential services, providing housing support, guiding them through employment challenges, or delivering direct financial assistance in moments of crisis.