GiftCard Partners Blog

As we head into the 2024 holiday season, gift cards remain a significant part of retailers’ strategies. The industry has seen incredible growth over the years, and the trend is far from slowing down. With the global gift card market projected to reach over $1.4 trillion by 2027, retailers are paying closer attention to new trends that can enhance customer experience and drive sales during the busiest shopping season of the year.

Employee recognition is a tricky business. Employees all have personal recognition needs. Some are extroverted and appreciate public recognition, some are introverted and would be mortified to be recognized in front of peers. Some are instantly loyal and motivated to the organizational goals, others take longer to build loyalty to the organization. Some employees like gamification, and enjoy the playful nature of that type of recognition, while others don't enjoy the distraction. In the following infographic you will find 5 myths of employee recognition that can apply to all employees. Make sure your employee recognition program is what your employees need to stay motivated and at the peak of productivity.

Employee engagement has been defined as "the willingness and ability for employees to go the extra mile", but what about those employees who aren't willing to complete the first mile, never mind the extra mile? Improving our employee engagement strategies can attract employees and maintain motivated employees.

Employee wellness is a hot topic for employers in an environment where healthcare costs are rising and there can be a lot of confusion around new Affordable Care Act rules taking effect. Here are a few ways to ensure that your employee wellness incentives provide the ROI that you seek in investing in employee wellness.

Employers are spending more on health and wellness benefits while decreasing the amount of spending on other types of benefits.  According to the Society of Human Resource Management's (SHRM) 2014 Employee Benefits report, 28% of employers have increased the benefits they have offered to employees in the last year. Employers are finding it crucial to maintain or increase key benefits in areas where costs are rising - which has mainly been healthcare and wellness. And decrease benefits like undergraduate tuition, personal car use for business purposes reimbursements, and long-term care insurance.