GiftCard Partners Blog

The holiday season is a crucial time for businesses to express appreciation to their employees, clients, and partners. In an industry valued at a staggering $242 billion, corporate gifting is not just a kind gesture—it’s a strategic investment. Over 78% of businesses report that corporate gifts offer a substantial ROI, particularly in terms of brand recognition and relationship building. As we approach the holiday season, it’s essential to plan gifting strategies carefully, focusing on the timing and denominations to ensure maximum impact. 

Special thanks to Jim Schulz of Travel Tags, Inc. and Rich Olson of Optimum Card Solutions, LLC, who generously shared their insights and experiences for this blog post. Your valuable contributions have enriched the content and provided readers with a deeper understanding of the subject matter. 

Whether it’s an academic study or a commercial focus group, it's critical to recruit and maintain the right audience to ensure statistical significance to support a hypothesis or represent a buying group. The most straightforward way to recruit and maintain that audience is through incentives.  

Finding the ideal holiday gifts for your employees and customers can be a challenging task. This article is here to make your life easier by providing you with a range of thoughtful and versatile eGift card ideas that will show your appreciation. Regardless of your business size or the types of employees you have, you’ll find some value here.

The holiday season is officially upon us and if you haven’t lined up gifts for your employees and clients, you might be scrambling. While this can be stressful, there’s no need to worry. Last minute eGift cards for year-end can still arrive in time to reach recipients before they take off for the holidays. In order to be effective and efficient corporate holiday gifting solutions need to be quick to procure, easy to deliver and budget compliant. Read more to ensure your gifting is set up for success this holiday season with the Engage2Reward^™ gift card ordering platform and the over 300 brands available to order.