Addressing SDoH with Gift Cards: How Nonprofits Drive Equity Through Flexible Aid
Social Determinants of Health (SDoH) are the non-medical factors that influence health outcomes—economic stability, food access, housing, education, and community context, among others. According to the CDC, SDoH impact up to 80-90% of health outcomes, making them a critical focus for nonprofits and social service providers aiming to promote health equity.
These 15 eGift Card Rewards Make Staying At Home More Enjoyable
Many individuals are adjusting to working from home these days due to the coronavirus—even for those of us who worked remotely before, it can be an adjustment to work while your family and others are at home too.
As E-Gift Card Purchases Increase, Risk Does Too
E-Gift Cards are great and we aren't the only ones who think so: e-gift card purchases to continue to increase every year. They fit directly into consumer’s busy life and our culture of having everything at our fingertips. E-gift cards are the picture of convenience and ease and are continually being integrated into mobile wallets and apps on cell phones. Retailers are even creating online malls for consumers to do all their shopping from the comfort of their own home.
The Evolution of Gift Cards
It all started with paper gift certificates. These certificates were given to employees, customers, and partners for meeting goals, recognition on a job well-done, or just as a simple thank you. Gift certificates were often mailed and could take weeks to reach their recipients.
Gift Card Insights: Gift Card Usage Grows
Over 3,300 U.S. consumers over the age of 18 were surveyed for this year’s
Consumer Insights Study from
First Data. The Consumer Insights study provides a comprehensive gift card insights on consumer usage. This year’s study shows how vital gift card programs are to a retailer’s marketing strategy. The popularity of online shopping and usage of mobile wallets have been embraced by consumers, as the desire grows for faster and more personalized shopping experiences.