GiftCard Partners Blog

Every year, healthcare organizations face the same challenge: how to meaningfully recognize nurses during Nurses Week without exceeding already tight budgets.

Nurses are essential to the healthcare system. They provide important patient care and offer emotional support, often working long hours under a lot of pressure. With 4.3 million actively licensed registered nurses (RNs) in the U.S. and 3.5 million currently working, their contributions are immeasurable.

Healthcare workers continue to face sustained pressure long after the peak of the pandemic. According to an advisory from the U.S. Surgeon General, burnout among healthcare workers reached "crisis levels" even before the COVID-19 pandemic, with 35-54% of medical professionals reporting emotional exhaustion, cynicism, and a low sense of personal accomplishment at work. 

Today, nurses are on the frontline of the COVID-19 pandemic sweeping the world, putting both their physical and mental health in jeopardy to help patients and at-risk populations. Saying thank you to nurses and healthcare workers is more important now than ever. One way we can help them in this time of need is by spreading awareness of their outstanding efforts and providing them with resources they need to help them take care of themselves as they care for patients.