GiftCard Partners Blog

Recruiting and retaining participants continues to be one of the biggest challenges in clinical research. A scoping review of randomized controlled trials found that approximately 45% of trials fail to recruit the necessary number of participants within the planned time frame.

As organizations continue to adapt to the evolving landscape of remote and hybrid work, maintaining and enhancing employee engagement has become a pivotal focus. A Gallup report indicates that in 2024, only 31% of U.S. employees were engaged at work, reflecting a significant decline from previous years. This underscores the need for innovative strategies to foster connection, motivation, and satisfaction among remote teams, particularly since 73% of teams are projected to include remote employees by 2028.

Natural disasters continue to increase in frequency and severity, causing significant damage and leaving millions of people struggling with financial hardships. From rebuilding homes to securing necessities, the recovery process is often slow and bureaucratic, leaving disaster victims in a state of uncertainty. Traditional aid methods, like checks or bank transfers, often face delays, making it harder for those affected to access essential resources in their time of need. 

Maintaining an engaged workforce is top of mind for many employers in today’s competitive job market. Implementing effective employee reward and incentive programs with gift cards is a flexible, easy way to keep employees happy and provide positive reinforcement that fits any budget. When selecting the gift cards to use in your program you can select either prepaid cards or branded gift cards. Prepaid cards are retailer agnostic and come primarily from VISA^® and Mastercard^® while branded gift cards are usable at one specific retailer. Both products offer flexibility, easy delivery and convenience for program administrators and program participants alike.

We are two weeks away from the 2014 All Payments Expo that will take place at The Mirage in Las Vegas this year. As regular attendees of the event, the GiftCard Partners team is looking forward to seeing both new and returning faces in the payments industry and speaking with new loyalty, incentive and payment companies who can use gift cards as part of their reward complement. The APEX brings together Alternative Financial Services, Emerging Payments, Omnichannel Retail Strategies and Prepaid all in one location to focus on areas of growth and convergence in payments. Check out more on the APEX
here.