GiftCard Partners Blog

The end of the year is a season of celebration, gratitude, and recognition. It’s also one of the busiest times of year for businesses. Between closing out projects, meeting year-end goals, and planning for the year ahead, leaders are also tasked with showing appreciation to employees, clients, and program participants.

As the holiday season approaches, companies are gearing up to show appreciation to their employees and clients. Gift cards remain the most popular corporate gift—and their popularity continues to rise. In fact, the Fiserv Inc. reports that corporate gift recipients prefer to receive gift cards. 

As the year draws to a close, we at GiftCard Partners want to extend our heartfelt gratitude to all of our clients, customers, and readers. Your support and trust drive us every day, and we’re immensely thankful for the partnerships and relationships we’ve built over the past year. Together, we’ve reached incredible milestones, and we’re excited to see what the future holds.

Looking to boost team morale and end the year on a high note? Discover how holiday celebrations paired with practical, personalized rewards can deliver maximum impact without breaking your budget.  

As the holiday season approaches, gift cards remain a top choice for both gift-givers and recipients, with 80% of workers preferring a gift card over other types of gifts. The flexibility, convenience, and personalization they offer make them a perfect holiday present, especially when it comes to catering to different generations and group activities.