GiftCard Partners Blog

Most companies' biggest "cost" is personnel. Manpower is expensive to the organization and the workers always feel they could be making more money. Employees that are less satisfied with their jobs are less helpful to the end consumer, who then spends less with the organization. Keeping your workforce happy is correlated to your profit margins. Offering employees incentives is a great way to set guidelines for employees to work for certain incentive rewards. Based on what behavior is fulfilled incentives can range from a small denomination gift card to a popular retailer such as
The Cheesecake Factory, to a paid vacation, or extra time off. Keeping your employees happy will keep your company healthy.
For more information on why keeping your employees happy can help cover your profit margins check out this article from the New York Times.

It is great in today's business environment to see a large national brand sticking to its roots, what made it successful. Whole Foods is doing just that with its Local Producer Loan Program.

As organizations head into the holiday season, the challenge is familiar but amplified: people still want to celebrate, but budgets are tighter, expectations are higher, and the margin for getting it wrong feels slimmer than ever.

We know gift cards are an effective employee gift or reward and make a great addition to an incentive program for employers. In this space we rarely talk about how effective gift cards are in driving sales for retailers. First Data just released a new study which uncovered convincing evidence that gift cards provide major advantages to retailers too.

Volunteers are a crucial part of the holiday season and it’s important not to forget about all that they do. Many take the time out of their own busy lives to give back to their communities, asking nothing in return. Here are a few simple, yet thoughtful volunteer appreciation gift ideas to thank those volunteers this season: