GiftCard Partners Blog

Most wellness initiatives don’t fail because they lack education, technology, or good intentions. They fail because daily behaviors are hard to sustain once initial motivation fades. App check-ins slow down, medication routines slip, and remote monitoring participation declines. 

Preventive care has become one of the most powerful levers healthcare organizations can use to improve outcomes while controlling long-term costs. From heart health screenings and cancer prevention programs to routine dental care, early intervention is proven to save lives—and reduce downstream medical expenses. According to the CDC, if every person in the U.S. received recommended clinical preventive care, up to 100,000 lives could be saved each year.

At GiftCard Partners, we’re excited to announce the newest addition to the Engage2Reward™ Gift Card Ordering Platform — the CVS Select+™ Gift Card, now available to help organizations drive healthier outcomes with greater control and flexibility.

→ Read the full press release here.

Heart disease remains the leading cause of death in the United States and creates an enormous burden for people, communities, and healthcare providers. According to the Centers for Disease Control and Prevention (CDC), an American dies every 33 seconds from cardiovascular disease. And between 2019 and 2020, heart disease cost the U.S. about $252.2 billion in health care services, medicines, and lost productivity.

Managed care organizations (MCOs) often face significant challenges in encouraging members to complete preventative health screenings. Ensuring compliance with critical screenings—such as breast cancer checks, hearing tests, and dental visits—not only improves patient outcomes but also directly impacts program success and HEDIS Star ratings.