GiftCard Partners Blog

As we approach the holiday season, rewards and gifts are a typical strategy used to show appreciation for employees and customers alike. These gifts are often given in the “spirit of the holiday season” but can also be a key business strategy to show appreciation, retain key customers, as well as reward high performing employees. Read on to learn more about the best physical gift cards for year-end rewards and how you can maximize these gifts with your employee and customer audiences.

In the realm of employee recognition and rewards, a pivotal question lingers: Which gift card type best captures the essence of recognition? Choosing the right form of gift card can be a strategic game-changer. This article delves into the age-old debate of eGift cards versus physical gift cards, offering insights into generational preferences, the power of data & statistics, and pros & cons of both. In addition, it will introduce the revolutionary Engage2Reward™ Choice Card as the ultimate solution to cater to diverse workforce tastes.

→ New! Use our physical vs digital gift card quiz to determine which format is right for your needs.

Have you ever considered the allure of gift card incentives? Beyond their obvious monetary value, how might their strategic use transform industries, especially in the realm of healthcare? When well-implemented, gift card incentives not only boost healthcare member retention but also improve healthcare participation remarkably. Let's dive into how leading organizations have harnessed the power of gift cards.

As businesses approach the final quarter of the year, a time marked by increased consumer spending, they must leverage every tool at their disposal to meet year-end targets. Gift card incentives are emerging as a strategic advantage. During the crucial Q4, when holiday promotions are in full swing and companies are making a final push to meet their goals, gift cards represent a unique opportunity to engage with the market and drive sales. This article will discuss some ways to take advantage of this opportunity.  

If it feels like every conversation in HR and leadership circles revolves around upskilling lately, you’re not imagining it. The pace of change is dizzying: by some estimates, about a third of the skills needed for the average job have changed since 2021, and the World Economic Forum thinks almost 60% of the global workforce will need to be reskilled by 2030.