GiftCard Partners Blog

Personal finance is ranked as a leading cause of employee stress in the United States each year. Neighborhood Trust Financial Partners found that nearly 50% of U.S. employees suffer from financial stress and The American Psychological Association conducted a study that concluded 72% of Americans have stressed over money at least once in the past month.

For most organizations, healthcare remains one of the largest and fastest-rising benefit expenses. And the challenge is only growing.

Accountable Care Organizations (ACOs), Medicaid/Medicare payers, and community health programs work year-round to improve preventive care compliance. Yet many beneficiaries still skip their annual screenings due to work conflicts, transportation issues, or a lack of understanding about the long-term value of preventive care.

We’re on the precipice of what is being called a “twindemic,” the possibility that we’ll be managing both the spread of influenza and a new wave of SARS-CoV-2, the virus that causes COVID-19. Such a scenario has the potential to put patients at higher risk for infection, as well as put hospitals at risk for becoming overwhelmed.

The cash vs. gift card debate in the reward and incentive world has a common misconception that cash is more appealing, therefore more motivating, to someone receiving it. However, studies show that gift cards are not only more intrinsically appealing, but also more effective at creating positive associations and changing behavior.