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Finding the Right Incentives for Your Veteran Employees

As Baby Boomers push their retirement farther and farther back, the companies they work for are trying to find ways to keep them feeling acknowledged and satisfied in their jobs.  Gifts and incentives that won't break the company budget, but are effective in making the employee feel personally noticed and appreciated.
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Healthy Babies, Happy Moms: Family Wellness Incentives

In 2011, Cumberland County, NJ, grappled with an infant mortality rate of 8.9 per 1000 births, attributed to missed prenatal doctor's visits. To combat this, the county initiated the Baby Love program, incentivizing prenatal appointments with gift cards. This initiative aimed to ensure the health of both mothers and babies, especially in areas with limited access to proper prenatal care.

Fast forward to 2024, the program has evolved, integrating innovative strategies and partnerships. With updated statistics showcasing the program's impact, insights into its effectiveness have emerged. New initiatives, such as universal newborn home visiting programs, complement Baby Love, fostering comprehensive maternal and child health.

Parallel to corporate wellness trends, where incentives drive healthy behaviors, Baby Love aligns with health and wellness initiatives like office weight loss programs. The CVS/Pharmacy Select Card, designed for health and wellness, exemplifies the synergy between corporate and community health efforts.

Workplace wellness programs play a crucial role in fostering a culture of health-consciousness and proactive healthcare engagement among employees. By promoting healthy behaviors and providing incentives for participation, these programs not only improve physical well-being but also empower individuals to take charge of their health. This empowerment extends beyond the workplace, influencing employees to prioritize regular medical care, including prenatal checkups. By instilling a mindset of preventive healthcare, workplace wellness initiatives encourage individuals to seek timely medical attention, address potential health issues proactively, and adhere to recommended healthcare routines. In this way, the efforts of workplace wellness programs contribute to not only the overall health and well-being of employees but also to the broader community by promoting a proactive approach to healthcare utilization.

As communities embrace collaborative approaches to health, sharing experiences becomes pivotal. Have you participated in similar programs? Share your insights and experiences in the comments.

For more information on Cumberland County's Baby Love program and its journey, visit here.

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Three C's to Maximize your Gift Card Incentive Program

Selecting the right gift card for your incentive program is crucial to its success. It's not just about satisfying your employees; it's also about staying within budget. Here are the "three C's" to help you maximize your gift card incentive program:

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5 Loyalty Program Best Practices For Small Businesses

Here are a few tips for establishing loyalty programs every small business should know about to maximize success: 1. Do unto others. 2. Clearly disclose all program benefits and rules (including potential restrictions). 3. Offer attractive redemption options. 4. Communicate with customers. 5. Empower employees. For more information on these best practice rules check out this
article, and keep these in mind when building your company's next loyalty program.

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QR Codes and Mobile Gift Cards

QR (or Quick Response) codes are those little squares appearing more and more frequently on consumer products all over the country, they allow smartphone users to collect data about the product they appear on, but they also have a potential connection to gift cards. One application of QR codes on Dole Salad kits sold at certain Price Chopper locations, encouraged loyal customers who received a post card (with the QR code) to scan it for a chance to win a $500 Price Chopper gift card. The potential in the growing mobile gift card market to also tie the growing use of consumer product QR codes creates yet another innovative way mobile gift card technology is finding its consumers in their natural habitat. Where would you like to see potential to connect QR codes to mobile gift cards? Leave us a comment! And for more info on the Dole Salad promotion see this
article.

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