GiftCard Partners Blog

As health care costs soar for businesses (especially small businesses) it is important to remember that 90%of all health care costs come from preventable illness. With that in mind, as an employer the easiest way to keep health care costs down is to promote health among employees. Some of the easiest ways to do this is to promote healthy lifestyle choices in the workplace, and identify participants in the health care program that are at risk for illness. By targeting at risk individuals and offering preventative care options, it allows your company to make a small investment in prevention to avoid much larger health care costs for both the company and the employer further down the road. Only 5% of total health care costs go to preventative care; but if more dollars went toward prevention the total health care costs for businesses would decrease dramatically. One way to promote preventative health in the work place is by using the CVS Select Card which works for all your Health and Wellness, HAS, and HRA programs. This is a selectively filtered card based on the IIAS database, and current FSA recipients of the CVS Select Gift card are able to purchase from the following o Baby Care, Allergy remedies, First Aid, Pain relievers, Home Diagnostics, o Oral Hygiene, Stomach Remedies, Nicotine Replacements, Cough and Cold o Remedies, and Eye and Ear Care o Filters out purchases such as cigarettes and alcohol. o Cards are available in flexible denominations and are reloadable.

The Dads and Grads season is again upon us. So this year, before you dig out the checkbook, think about personalizing your gift a little further. Checks and cash can be easy, and might save you a trip to the store, but personalizing a gift for a dad or a grad can mean more, and involve you spending less. Gift cards are more personal than cold hard cash, and give your gift receiver a better idea of the giver’s intentions for how the money should be spent. For example, it is fun for a college grad to think of being able to splurge on some new clothes, or a spa day instead of thinking of their impending loan payments. Adding some personalization in a gift can go along way. So before you whip out the checkbook, think of your recipient, and add some value without spending more money.

Here are some creative ways to motivate, and engage your employees as the weather gets warmer, and the vacation days more tempting. Remember, the people who "thank-you's" mean the most to are the ones who work for you! 1. Sales and performance recognition 2. Health and wellness reward programs 3. Worker safety incentives 4. Fundraising 5. Loyalty programs 6. Gifts for holidays, birthdays, and anniversaries 7. As a reward for your next sales promotion 8. Door prizes 9. Employee appreciation

Gift cards are a great gift, whether for colleagues, employees, friends, or family.  They allow the recipient to choose their own gift, and takes the pressure off the giver of the card to find that “something perfect.”  Plastic gift cards are versatile, but e-gift cards are growing in popularity due to their convenience and ability to be accepted unconditionally on the internet.  Studies have shown that when consumers receive gift cards, 60% of them spend 40%-100% more than the face value of the card.  So selling gift cards for your business could not only make gift and reward giving easy, but boost revenue and sales in the process.  Learn more about the importance of e-gift cards
here.

As the technology involved in the gift card business becomes more common, and well known in the consumer based retail industry, thefts of gift card balances have also become more prevalent.  Gift card thieves use simple technology of scanning the unique gift card numbers, or writing them down on a piece of paper in a retail outlet and using the customer service line to discover when cards have been purchased and charged, at which time the thief uses the numbers to make purchases for themselves.  It is important whether you have received a gift card, or are buying them for others, that you prevent yourself from falling victim to these types of scams. 
Here is a website where you can learn more about how to avoid scams.